Earnest
Group Product Manager, Growth
Job Summary
The role of Group Product Manager, Growth at Earnest involves leading experimentation and optimization efforts across product funnels to enhance customer acquisition and engagement in the student loan and fintech domain. The candidate will define and execute product strategies, often collaborating with engineering, data, and marketing teams to develop APIs and embedded experiences for growth. Key responsibilities include managing a team of product managers, driving cross-sell opportunities, and leveraging data-driven insights and testing methodologies to improve product performance. The role emphasizes strategic thinking, customer-centric design, and partnership building to support the company's mission of making higher education more accessible.
Required Skills
Benefits
Job Description
Our mission is to make higher education accessible and affordable for everyone. We empower students with financial support and supercharge their ability to pay down their debt, so they can get on the right financial track, fast.
We build tools that help people feel in control of their financial future, including:
- Private student loans - low rates, people-first service, and flexible payments.
- Student loan refinancing - break free from high-interest rates or monthly payments.
- Scholarships - access to thousands of scholarships to help students pay less.
Earnies are committed to helping students live their best lives, free from the stress of student debt. If you’re as passionate as we are about our mission, read more below, and let’s build something great together!
The Group Product Manager, Growth position will report to the Chief Product Officer.
As the Group Product Manager Growth, you will:
- Drive experimentation on our product funnels to optimize funnel performance and maximize the number of customers who originate a loan with Earnest.
- Based on customer insights, define our strategy and execute a product strategy to engage and nurture customers who are not yet ready to become Earnest customers, but will be in the future.
- Partner with peers on the engineering, data and marketing teams to ensure that we have a strong foundation for testing, personalization and funnel optimization.
- As we launch new products, drive engagement and cross-sell from existing Earnest customers.
- Develop APIs and embedded experiences that can drive growth from partners who serve similar customer bases.
- Lead and develop a small team of PMs as a player/coach.
About You:
- 7+ years launching and growing a successful consumer digital lending or fintech product.
- 2+ years experience leading a team of Product Managers.
- Experience optimizing an online customer acquisition funnel with multiple channels and products.
- Experience growing engagement from an existing base of customers, and finding ways to cross-sell and monetize that engagement.
- A data-driven philosophy, which influences what you build and when you pivot.
- Deep experience setting up, running, and measuring A/B tests.
- Ability to manage and continuously optimize a testing roadmap based on opportunity size, customer insights, data analysis, and learnings from testing.
- Has integrated martech infrastructure into an experience to enable growth through marketing and/or sales channels.
- An entrepreneurial mentality, with the desire to change the world and an impatience to get there.
- An ability to think strategically and see the big picture, but obsessed with the details of the customer experience, never missing an opportunity to benefit customers.
- Executive presence with cross-functional team members of all levels, including C-level.
- A Bachelor's degree in a technical field.
Even Better:
- Experience with sophisticated testing methodologies such as contextual, multi-arm bandits.
- Experience launching growth features or freemium offerings from 0-1.
- Experience partnering closely with a marketing team to open up new distribution channels.
- Experience building embedded product experiences with partners.
Where:
- This role will be based in the San Francisco Bay Area, Salt Lake City, UT, or Austin, TX areas
- While you’ll enjoy the flexibility of remote work, we also love to see our Earnies face-to-face! We ask you to join us at our Oakland / Salt Lake City / Austin, TX offices for 3 consecutive days a month for team collaboration and some fun. It's a chance to connect, share ideas, and maybe even grab some coffee together!
#LI-GA1
A little about our pay philosophy: We take pride in compensating our employees fairly and equitably. We are showcasing a range of your potential base salary based on the roles location. The successful candidate’s starting pay will also be determined based on job-related qualifications, internal compensation, candidate location and budget. This range may be modified in the future.
Earnest believes in enabling our employees to live their best lives. We offer a variety of perks and competitive benefits, including:
- Health, Dental, & Vision benefits plus savings plans
- Mac computers + work-from-home stipend to set up your home office
- Monthly internet and phone reimbursement
- Employee Stock Purchase Plan
- Restricted Stock Units (RSUs)
- 401(k) plan to help you save for retirement plus a company match
- Robust tuition reimbursement program
- $1,000 travel perk on each Earnie-versary to anywhere in the world
- Competitive days of annual PTO
- Competitive parental leave
What Makes an Earnie:
At Earnest, our people bring our cultural principles to life. These principles define how we work, how we win, and what we expect of ourselves and each other:
- Every Second Counts: Speed is our competitive advantage. Our customers need better solutions, and the faster we execute, the greater our chance of success.
- Choose To Do Hard Things: We win by tackling the hard things that others avoid, fueled by grit and resilience.
- Pursue Excellence: Great companies, teams, and individuals never settle and are proud of the work that they do. What’s good enough today won’t be good enough tomorrow. Excellence isn’t a destination; it’s a mindset of continuous improvement.
- Lead Together: Our success comes from how we work together. Leadership is not about titles—it is about action. We take ownership, drive results, and move forward as a team.
- Don’t Take Yourself Too Seriously: We take our work seriously, not ourselves. The stakes are high, but a sense of humor keeps us grounded, creative, and resilient.
At Earnest, we are committed to building an environment where our employees feel included, valued, and heard. Our belief is that a strong commitment to diversity, inclusion, equity, and belonging enables us to move forward with our mission. We are dedicated to adding new perspectives to the team and encourage anyone to apply if your experience is close to what we are looking for.
Earnest provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, veteran status, disability or genetics. Qualified applicants with criminal histories will be considered for the position in a manner consistent with the Fair Chance Ordinance.
Earnest
A financial technology company providing student loan refinancing, personal loans, and other lending solutions with flexible terms.
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