Growth Marketing Coordinator

🤠 Why Join Us
User Interviews is a fully remote team and always has been. We are proactive about staying connected to each other despite not sharing the same physical space. Remote culture is real and we care about it—a lot. We’re a team of doers. You’ll be fully supported by your manager and team, but there won’t be anyone peering over your shoulder. You’ll be expected and trusted to take ownership of your work, and to communicate clearly and transparently with your distributed teammates. On a related note, we’re very pro-feedback. From our users, of course. But also from each other. From individual contributors right up to the CEO, this is a team that is genuinely committed to continuous improvement.

👉 About User Interviews
At User Interviews, we believe that the best companies in the world consistently deliver products and experiences that their customers love. We also believe that the only way to consistently build those products and experiences is to talk to your customers. Watch what they do. Understand why they do what they do. Figure out why they do things that seem irrational. And once you’ve done that once, do it again. Start having constant conversations. In short, make customers your #1 priority through user research. That’s why we exist. We help teams set up those conversations, that research, allowing them to discover and embrace user insights. We specialize in participant recruitment and management because you cannot do good research without good participants, no matter how good your other tools may be. We work with hundreds of companies every month, including user-centric organizations like Atlassian, Amazon, and Spotify.

🪩 Marketing at User Interviews
• Watch this brief video to learn more about the Marketing team!
• Our Values in Practice

🤓 About the Role
We’re looking for a creative and data-driven Growth Marketing Coordinator to join our fast-growing, fully remote marketing team. You’ll report to the Participant Marketing Director and play a key role in driving participant acquisition through paid social, affiliate programs, organic content, and new channel experimentation. Your mission is to grow our research participant panel by launching campaigns that convert, finding new acquisition opportunities, and helping us scale what works. You’ll also help us explore and scale how AI tools can support acquisition efforts.

This is a hands-on, fast-paced role—on any given day you might write ad copy, launch a new Meta campaign, source creators for an affiliate partnership, test messaging with AI tools, analyze CPA trends, or brainstorm creative angles for a new offer. You’ll move fluidly between strategy and execution, with plenty of room to pitch ideas, run tests, and optimize performance based on results.

💡 What You’ll Do
• Launch and optimize paid social campaigns (Meta, TikTok, YouTube, Reddit, etc.) targeting new participant signups
• Support and scale our affiliate and influencer programs, including sourcing creators and tracking performance
• Develop, write, and test content across paid and organic channels
• Explore new acquisition channels and campaign ideas based on trends and performance data
• Track key metrics like CPA, CTR, and ROAS to understand what’s working and why
• Collaborate with internal stakeholders across Marketing, Operations, and Data

🌟 Skills & Qualifications
• 1–2 years of experience in growth, digital, or social media marketing
• Hands-on experience running or supporting paid campaigns
• Comfortable writing short-form content (ad copy, social captions, email subject lines)
• Experience with or interest in AI tools for marketing (even better if you’ve already been experimenting!)
• Familiarity with performance metrics like CPA, CTR, ROAS, and how to act on them
• Organized and proactive—able to manage multiple campaigns, tasks, and experiments at once
• Candidates must have a United States address and be authorized to work without any Visa sponsorship

🤑 Benefits
• Competitive base salary range of $65,000-$70,000
• Annual performance-based bonus
• Equity options
• 100% premium covered medical & dental employee coverage
• Annual membership to One Medical Group & Talkspace
• 4 weeks of PTO to start + accrue an additional day each year
• Unlimited wellness days. Sick? Doctor's appointment? Mental health day? We’ve got you covered!
• Flexible, paid parental leave
• 401k with $200/month employer contribution
• $250 office setup stipend (in addition to computer provided)
• $100 annual learning & development stipend
• $50/month work from home stipend
• Awards for 360-degree recognition, work anniversaries, & birthdays
• Annual Company Retreat

💚 We embrace what makes you, you!
We are committed to accessibility, equity, diversity, and inclusion. We build products for and welcome participants, researchers, and employees from a diverse set of backgrounds. These backgrounds include—but are not limited to—varied socioeconomic status, gender identity or expression, sexual orientation, religion, race, ethnicity, age, neurodivergence, disability, and citizenship. As we grow, we are aware that this work is continuous. We will not settle for how things are, but rather strive for how they could be.