Ramp
Professional Redditor | Contract
Job Summary
This role involves developing and executing an authentic Reddit content strategy to engage relevant communities, subtly showcasing Ramp's benefits through various content formats such as case studies and AMAs. The candidate should be a top Reddit power user with deep platform expertise, capable of engaging communities in a professional yet casual voice. Responsibilities include identifying engagement opportunities, managing both organic and paid Reddit campaigns, and building relationships with community members and influencers. The focus is on fostering genuine community value, tracking campaign performance, and refining strategies to maximize engagement and brand awareness.
Required Skills
Benefits
Job Description
About Ramp
Ramp is a financial operations platform designed to save companies time and money. Our all-in-one solution combines payments, corporate cards, vendor management, procurement, travel booking, and automated bookkeeping with built-in intelligence to maximize the impact of every dollar and hour spent. More than 40,000 businesses, from family-owned farms to e-commerce giants to space startups, have saved $10B and 27.5M hours with Ramp. Founded in 2019, Ramp powers the fastest-growing corporate card and bill payment platform in America, and enables over $80 billion in purchases each year.
Ramp’s investors include Thrive Capital, Sands Capital, General Catalyst, Founders Fund, Khosla Ventures, Sequoia Capital, Greylock, and Redpoint, as well as over 100 angel investors who were founders or executives of leading companies. The Ramp team comprises talented leaders from leading financial services and fintech companies—Stripe, Affirm, Goldman Sachs, American Express, Mastercard, Visa, Capital One—as well as technology companies such as Meta, Uber, Netflix, Twitter, Dropbox, and Instacart.
Ramp has been named to Fast Company’sMost Innovative Companies list and LinkedIn’sTop U.S. Startups for more than 3 years, as well as the ForbesCloud 100, CNBCDisruptor 50, and TIME Magazine’s 100Most Influential Companies.
We're looking for aProfessionalRedditor who is a Reddit power user and understands the platform's culture, nuances, and unwritten rules better than most people understand their hometown. You'll develop and execute a comprehensive Reddit strategy that authentically integrates Ramp into relevant conversations across relevant subreddit communities.
You will operate with high autonomy to craft an organic content roadmap, identify authentic engagement opportunities, and recommend a paid ads strategy that will complement the organic plan. This role requires someone who thinks in terms of authenticity, community value, and long-term relationship building.
What You’ll Do
Develop and execute an organic Reddit content strategy that provides genuine value to Reddit communities while subtly showcasing Ramp's benefits through case studies, AMAs, educational content, and thought leadership.
Master the art of authentic comment engagement by identifying relevant threads where Ramp solutions naturally fit the conversation, providing helpful insights without appearing promotional.
Design and manage selective paid Reddit campaigns that blend with the organic strategy to drive interest and leads.
Develop relationships with key Reddit influencers and active community members in relevant business and fintech subreddits.
Track performance metrics including engagement rates, community sentiment, lead generation, and brand awareness to understand the efficacy of your campaigns.
You’ll Thrive If You
Are aReddit power user with deep platform expertise. You understand karma economics, subreddit cultures, mod relationships, and what makes content succeed or fail on Reddit.
Have extensive marketing experience infintech, B2B SaaS, or corporate financial toolswith a proven track record of authentic community engagement.
Canwrite in Reddit's native voice while maintaining professionalism—you know when to be casual, when to be helpful, and when to step back entirely.
Have adetective's instinct for finding relevant conversations and a storyteller's ability to make financial operations interesting and accessible.
Understand the difference betweenadding value and adding noise—you contribute to communities rather than extracting from them.
Can work independently with minimal oversight while establishing regular feedback loops to share insights and results that help optimize the overall strategy.
Have thick skin and can handle Reddit's critique culture while learning from community responses to refine your approach.
Prove You're a Top 1% Reddit Power User
To be considered, you must demonstrate your Reddit expertise. Some examples include:
Your Reddit username and account history showing consistent, high-quality engagement over multiple years.
Top 1% commenter badge or equivalent recognition demonstrating you're among Reddit's most active and valued contributors.
Karma breakdown with evidence of substantial comment and post karma earned through valuable contributions (not just memes or viral content).
Subreddit leadership examples such as moderator positions, consistent top contributors, or recognized expert status in relevant communities.
Nice to Haves
Prior experience marketing fintech or B2B SaaS products on Reddit
Experience running successful Reddit Ads campaigns
Relationships with moderators in key business and fintech subreddits
Background in content marketing, community management, or growth marketing
Additional Information
3-month contract with possibility to extend with proven success
Benefits included for full-time hours
Open to part-time work schedules with flexibility to increase hours based on team needs
Benefits (for U.S.-based full-time employees)
100% medical, dental & vision insurance coverage for you
Partially covered for your dependents
One Medical annual membership
401k (including employer match on contributions made while employed by Ramp)
Flexible PTO
Fertility HRA (up to $5,000 per year)
WFH stipend to support your home office needs
Wellness stipend
Parental Leave
Relocation support to NYC or SF
Pet insurance
Other notices
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Ramp
Make expense management easy with Ramp's spend management platform. Combine global corporate cards, travel, expenses and accounts payable to automate finance operations and improve efficiency.
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