Upwork
Senior Manager, Marketplace Analytics
Job Summary
The role involves leading a team of analysts to generate insights and influence growth strategies for Upwork's marketplace platform. It requires advanced skills in SQL, Python, and statistical methodologies, along with experience in product analytics and marketplace environments. The candidate will collaborate across teams to translate complex data into actionable recommendations and foster a data-informed culture. The position emphasizes team management, mentorship, and driving impact through analytics in a fast-paced, product-driven setting.
Required Skills
Benefits
Job Description
Upwork ($UPWK) is the world’s largest work marketplace, connecting businesses with highly skilled professionals worldwide. From entrepreneurs to Fortune 100 enterprises, companies trust Upwork’s platform to access expert talent, leverage AI-powered work solutions, and drive meaningful business outcomes.
Upwork’s AI-powered platform has facilitated over $20 billion in economic opportunity for professionals worldwide. With professionals spanning 10,000+ skills, including AI and machine learning, software development, sales and marketing, customer support, finance and accounting, and more, Upwork empowers businesses of all sizes to scale, innovate, and build agile teams.
Upwork’s Analytics & Data Science Team is looking for a strategic and people-first analytics leader to join as our Senior Manager of Marketplace Analytics. In this high-impact role, you’ll lead a team of analysts and collaborate closely with product managers, designers, engineers, and other cross-functional partners to influence the evolution of our marketplace. You’ll be at the forefront of shaping growth strategies for emerging business areas, mobile experiences, and communication tools that serve our global user base. This is a rare opportunity to apply your analytical expertise while nurturing the growth of a talented team and unlocking new paths for platform innovation.
Responsibilities
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Lead a team of 4–5 analysts, ensuring work is well-aligned across product pods and Analytics & Data Science priorities. Drive impact by focusing on high-leverage, high-quality projects.
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Partner with product leadership to uncover and deliver insights on new and existing product initiatives, directly influencing strategy for mobile, messaging, and emerging business teams.
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Coach and develop junior and senior analysts through actionable feedback, structured mentorship, and growth-aligned goal setting.
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Translate complex data into clear narratives and recommendations, enabling strategic decisions across product and business domains.
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Drive analytics process excellence by identifying opportunities for new tools, workflows, and best practices that increase team effectiveness.
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Collaborate with economists and data scientists to address nuanced questions about marketplace health and user behaviors.
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Champion a data-informed culture, modeling curiosity, critical thinking, and an inclusive, experimental mindset.
What it takes to catch our eye
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Proven experience managing and developing high-performing analytics teams in a fast-paced, product-driven environment.
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Advanced proficiency in SQL and Python, including data extraction, transformation, and visualization workflows. Familiarity with A/B testing frameworks and statistical methodologies is required.
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Demonstrated ability to lead end-to-end analytics projects—from problem framing and hypothesis development to data analysis, modeling, and storytelling.
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Experience navigating and driving impact within a two-sided marketplace or similar complex product ecosystem.
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A passion for growing others and fostering inclusive, collaborative team cultures.
Come change how the world works.
At Upwork, you’ll shape the future of work for a global, remote-first workforce, creating economic opportunities for professionals worldwide. While we have a physical office in Palo Alto, we currently hire full-time employees in 21 U.S. states, making it easier than ever to join our mission from wherever you call home.
Our culture is built on trust, risk-taking, customer focus, and excellence, all in service of our core mission: to create economic opportunities so people have better lives. We embrace authenticity and inclusion, encouraging everyone to bring their whole selves to work. Personal and professional growth is a priority here, supported through development programs, mentorship, and our Upwork Belonging Communities.
We’re proud to offer benefits that go beyond the basics, including comprehensive medical coverage for you and your family, unlimited PTO, a 401(k) plan with matching, 12 weeks of paid parental leave, and an Employee Stock Purchase Plan. Visit our Life at Upwork page to learn more about our values, working principles, and the overall employee experience.
Ready to help shape the future of work? Check out our Careers page and follow us on LinkedIn, Facebook, Instagram, TikTok, and X to learn more about life at Upwork.
Upwork is an Equal Opportunity Employer committed to recruiting and retaining a diverse and inclusive workforce. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, or other legally protected characteristics under federal, state, or local law.
Please note that a criminal background check may be required once a conditional job offer is made. Qualified applicants with arrest or conviction records will be considered in accordance with applicable law, including the California Fair Chance Act and local Fair Chance ordinances.
The annual base salary range for this position is displayed below. The range displayed reflects the minimum and maximum salary for this position, and individual base pay will depend on your skills, qualifications, experience, and location. Additionally, this position is eligible for the annual bonus plan or sales incentive plan and eligibility to participate in our long term equity incentive program.
To learn more about how Upwork processes and protects your personal information as part of the application process, please review our Global Job Applicant Privacy Notice
Upwork
A freelancing platform connecting businesses with independent professionals for remote work across various industries.
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