Calendly
Senior Marketing Operations Manager
Job Summary
This role involves managing and optimizing marketing automation platforms such as Braze and Pendo to support lifecycle marketing initiatives. The Senior Marketing Operations Manager will lead cross-functional projects, manage vendor relationships, and enhance data quality across multiple marketing systems. They will partner with teams to define segmentation, personalization, and channel strategies, with a focus on system architecture and integrations. The position requires extensive experience in marketing automation, data architecture, and collaboration with growth or lifecycle marketing teams.
Required Skills
Benefits
Job Description
About the team & opportunity
What’s so great about working on Calendly’s Operations team?
We are the backbone of go-to-market success—driving process excellence, operational scale, and revenue impact.
Why do we need you? We are looking for a Senior Marketing Operations Manager who will bring strategic systems thinking, lifecycle marketing partnership, and marketing tech expertise. You will report to the Senior Manager of GTM Systems & Operations and will be responsible for owning the Braze and Pendo ecosystems, acting as a strategic partner to Lifecycle Marketing, and improving cross-platform marketing performance.
A day in the life of a Senior Marketing Operations Manager at Calendly
On a typical day, you will be working on:
- Acting as the primary owner and administrator of Braze, managing both strategic architecture and day-to-day campaign execution
- Leading cross-functional projects that support lifecycle marketing initiatives, including experimentation frameworks and performance tracking
- Building and governing in-app messaging experiences via Pendo, collaborating closely with Product and Lifecycle teams
- Managing vendor relationships and external consultants to ensure timely, high-quality delivery of builds across systems
- Identifying opportunities to improve data quality and drive new data integrations between Braze, Marketo, Salesforce, and the broader GTM tech stack
- Implementing best practices, governance models, and documentation to scale marketing automation efficiently
- Partnering with stakeholders to define segmentation strategies, personalization logic, and channel mix across the customer journey
What do we need from you?
- 6–9+ years of hands-on experience in Marketing Operations, with deep Braze and lifecycle automation experience
- Proven ownership of marketing automation platforms (Braze required; Pendo a plus), including admin-level configuration, governance, and optimization
- Strategic experience partnering with Lifecycle or Growth Marketing teams to drive audience targeting, personalization, and campaign success
- Strong understanding of data architecture and integrations across customer data platforms and marketing systems
- Experience managing external consultants and internal cross-functional project timelines
- Analytical and detail-oriented, with the ability to translate marketing goals into scalable tech workflows
- Authorized to work lawfully in the United States of America as Calendly does not engage in immigration sponsorship at this time
What’s in it for you?
Ready to make a serious impact? Millions of people already rely on Calendly’s products, and we’re still in the midst of our growth curve — it’s a fantastic time to join us. Everything you’ll work on here will accelerate your career to the next level. If you want to learn, grow, and do the best work of your life alongside the best people you’ve ever worked with, then we hope you’ll consider allowing Calendly to be a part of your professional journey.
If you are an individual with a disability and would like to request a reasonable accommodation as part of the application or recruiting process, please contact us at [email protected]. Calendly is registered as an employer in many, but not all, states. If you are located in Alaska, Alabama, Delaware, Hawaii, Idaho, Montana, North Dakota, South Dakota, Nebraska, Iowa, West Virginia, and Rhode Island, you will not be eligible for employment. Note that all individual roles will specify location eligibility.
All candidates can find our Candidate Privacy Statement here
Candidates residing in California may visit our Notice at Collection for California Candidates here: Notice at Collection
The ranges listed below are the expected annual base salary for this role, subject to change.
Calendly takes a number of factors into consideration when determining an employee’s starting salary, including relevant experience, relevant skills sets, interview performance, location/metropolitan area, and internal pay equity.
Base salary is just one component of Calendly’s total rewards package. All full-time (30 hours/week) employees are also eligible for our Quarterly Corporate Bonus program (or Sales incentive), equity awards, and competitive benefits.
Calendly uses the zip code of an employee’s remote work location, or the onsite building location if hybrid, to determine which metropolitan pay range we use. Current geographic zones are as follows:
- Tier 1: San Francisco, CA, San Jose, CA, New York City, NY
- Tier 2: Chicago, IL, Austin, TX, Denver, CO, Boston, MA, Washington D.C., Philadelphia, PA, Portland, OR, Seattle, WA, Miami, FL, and all other cities in CA.
- Tier 3: All other locations not in Tier 1 or Tier 2
Calendly
Be a part of Calendly's mission to improve the quality of every relationship building interaction! It’s a fantastic time to supercharge your career and join us, we’re in the midst of Calendly’s growth curve, and you’ll do the best work of your life.
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