Quince
Sr. Manager, Growth Marketing - Meta Dynamic Product Ads
Job Summary
The role involves managing Meta Dynamic Product Ads (DPA) campaigns to accelerate growth in paid social media advertising. The candidate should have experience with large budget programs, feed management, campaign optimization, and creative testing. The job requires strong analytical skills, familiarity with data platforms, and the ability to work efficiently in a fast-paced environment. The focus is on leveraging data and technology to improve media buying strategies and drive results.
Required Skills
Job Description
OUR STORY
Quince was started to challenge the existing idea that nice things should cost a lot. Our mission was simple: create an item of equal or greater quality than the leading luxury brands and sell them at a much lower price.
OUR VALUES
Customer First. Customer satisfaction is our highest priority.
High Quality. True quality is a combination of premium materials and high production standards that everyone can feel good about.
Essential design. We don’t chase trends, and we don’t sell everything. We’re expert curators that find the very best and bring it to you at the lowest prices.
Always a better deal. Through innovation and real price transparency we want to offer the best deal to both our customers and our factory partners.
Environmentally and Socially conscious. We’re committed to sustainable materials and sustainable production methods. That means a cleaner environment and fair wages for factory workers.
OUR TEAM AND SUCCESS
Quince is a retail and technology company co-founded by a team that has extensive experience in retail, technology and building early stage companies. You’ll work with a team of world-class talent from Stanford GSB, Google, D.E. Shaw, Stitch Fix, Urban Outfitters, Wayfair, McKinsey, Nike etc.
THE IDEAL CANDIDATE:
The ideal candidate is a self-starter, problem-solver and successful in combining technology and data into best-in-class outcomes. The candidate is energized by solving complex business problems and consistently effective in making high-judgement decisions at rapid pace amidst the frequent ambiguity that comes with charting a course of action with no precedent. Moreover, the ideal candidate is energized by an environment where strategy, innovation and decision-making are intentionally distributed, where candor, speed and data are highly valued and colleagues at all levels hold each other to unusually high standards on behalf of Quince customers.
As Sr. Manager, Growth Marketing - Meta Dynamic Product Ads, you will own Meta DPA across new and existing categories for Quince's media buying strategy. This role will play a major part in accelerating Quince’s growth across Paid Social and our goal to become one of the largest DPA advertisers in the world.
REQUIREMENTS:
- 3+ years of managing Meta DPA programs with $20M+ budgets.
- Non-DPA experience across Meta, Pinterest, TikTok, etc.
- Expertise in Meta Ads Manager and feed tools like Feedonomics and Marpipe.
- In-depth understanding of DPA feed management, campaign management, and optimization best practices
- Understanding of performance creative, with strong ability to design and test hypotheses for creative optimization
- Experience working with Engineering to optimize pixels and build feeds and campaign management and optimization tools
- Strong analytical skills and ability to leverage data to drive decision-making, as well as experience working with data analytics teams for advanced analysis
- Strong ownership mindset and preference for a fast-paced, results-oriented work environment
- Strong program management and organizational skills, ability to manage multiple projects, deadline and priorities with ease
- Strong understanding of experimentation techniques; test, learn & scale mindset
- Proficiency analyzing data in Google sheets and utilizing BI platforms such as Looker or Tableau
PREFERRED QUALIFICATIONS:
- Familiarity with structured databases and ability to use SQL to pull data
- Familiarity with app marketing
- Understanding of attribution models, measurement frameworks, and automation tools
We rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. Bonus eligibility varies by role and is determined based on the position’s impact and contribution to our strategic goals.
Security Advisory: Beware of Frauds
At Quince, we're dedicated to recruiting top talent who share our drive for innovation. To safeguard candidates, Quince emphasizes legitimate recruitment practices. Initial communication is primarily via official Quince email addresses and LinkedIn; beware of deviations. Personal data and sensitive information will not be solicited during the application phase. Interviews are conducted via phone, in person, or through the approved platforms Google Meets or Zoom—never via messaging apps or other calling services. Offers are merit-based, communicated verbally, and followed up in writing. If personal information is requested to initiate the hiring process, rest assured it will be through secure and protected means.
Quince
Quince brings luxury products like Mongolian Cashmere, Italian Leather, Turkish Cotton and Washable Silk to everyone at radically low prices. Shop premium essentials with no middleman.
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