OLIPOP
Digital Manager, Sales
Job Summary
The Digital Manager, Sales at OLIPOP is responsible for leading strategy and managing key online retail accounts such as Amazon, Thrive Market, and DTC channels. They focus on driving profitable growth through account management, marketing collaboration, and forecast accuracy, working closely with teams like Demand Planning and Marketing. The role requires extensive eCommerce experience, especially with Amazon, and involves managing vendor relationships, data analysis, and reporting. This position offers the opportunity to influence digital sales performance in a fast-paced, collaborative environment committed to health and humanistic values.
Required Skills
Benefits
Job Description
ABOUT OLIPOP
At OLIPOP, we’re on a mission to positively impact consumer health at scale. And we’re doing it through something simple: soda. But not just any soda, a new kind of soda: one that’s delicious, refreshing, and actually good for you.
This mission is deeply personal for our CEO, Co-Founder, and Formulator, Ben Goodwin. Like many of us, Ben grew up consuming the Standard American Diet: lots of soda and processed foods that prioritized convenience over nutrition. But at 14, he took his health into his own hands. After making significant changes to his nutrition and exercise, he lost 50 pounds and saw a transformation in his energy, mood, and emotional clarity.
Those changes sparked a deep curiosity about the connection between nutrition and health. Ben became a relentless student of the gut microbiome and the ways it supports overall wellness. The more he discovered, the more passionate he became about finding credible, science-backed ways to make consumer health accessible to everyone.
The mission was clear. The vehicle? Less so. After exploring the possibilities, Ben landed on an unexpected yet familiar choice: soda. It was something he loved as a kid, and he knew millions shared that same nostalgia. But this wouldn’t be just any soda. With most Americans falling short on daily fiber, Ben set out to create a version with more fiber and less sugar, one that was perfectly balanced. The result? A deliciously refreshing soda with 6 to 9 grams of fiber and 2 to 5 grams of sugar, delivering science-backed benefits without sacrificing the classic taste people crave.
In 2018, the first OLIPOP cans hit the shelves, bringing Ben’s vision to life with a functional soda that anyone could enjoy. And by reimagining soda, we’re also reshaping culture. That means creating products that support health for all and building a business grounded in humanistic values: empathy, integrity, and a belief in better for everyone. From the ingredients we source to the culture we foster, we’re committed to proving that business (and beverage!) can be a force for good, and that soda has the power to bring people together.
So join us, and let’s write a new American soda story together. One we can all feel good about. One OLIPOP at a time.
ABOUT THE ROLE:
Our new Digital Manager, Sales will be responsible for leading the strategy and ownership of Amazon (1P, 3P, Fresh), Thrive Market (direct) and the DTC forecast. We are looking for a strong account leader that can drive profitable growth through strategic account and retail media management, trade optimization, and forecast accuracy. The ideal candidate will possess extensive eCommerce knowledge across sales, operations, marketing and business insights as they will perform various tasks and need to work cross-functionally with the extended team, including Demand Planning, Revenue Growth Management, Sales Finance, Digital Marketing, Brand Marketing, Supply Chain, IT, and various contracted agencies.
RESPONSIBILITIES:
- Responsible for annual sales and profitability goals related to Amazon (including Amazon Advertising) and Thrive Market
- Responsible for forecast management and accuracy of the Direct-To-Consumer business
- Leads monthly meetings with our Demand Planning team to ensure accurate forecasts with timely communication for the Direct-To-Consumer business, Amazon (1P+3P) and Thrive Market
- Work with Omnichannel, Shopper Marketing and Marketing teams on key marketing programs and content development for your channels
- Own our relationship with our Amazon agency, including co-creating strategies and priorities on Amazon Advertising for the business, to drive incremental growth and market share
- Oversee and collaborate Amazon operations and pickups in-partnership with Operations Customer Service Manager to minimize chargeback and shortages
- Be the voice of your customer for the Olipop organization by providing insights and analysis of what is happening in the digital ecosystem and in the syndicated ecommerce data (Stackline, Nielsen IQ, etc)
- Responsible for reporting directly to our Director of Sales, Omnichannel + Digital on a weekly basis with your account priorities, goals, strategy and initiatives
- Travel and represent OLIPOP at in-person customer meetings, events and conferences
QUALIFICATIONS:
- 8+ years of experience in the eCommerce industry working with Amazon (1P experience preferred).
- Strong understanding of how Amazon operates both on the retail and media front.
- Experience working with Thrive Market, other Pure Plays and Shopify is a plus.
- Demonstrated success in managing P&L, forecasting and Amazon vendor negotiations.
- Experience working with syndicated data tools (e.g., Stackline, Proftiero, etc) and Amazon Vendor and Seller Central portals.
- Ability to take initiative and work autonomously – you can run with something from beginning to end.
- Deeply passionate about OLIPOP and inspired by what we represent. Has the desire and hunger to make an impact.
- Obsession for understanding customer behavior. Lives, breathes and dreams about how to better reach & understand our consumers.
- Works well with ambiguity and asks the right questions to get at the solution.
- Competence in Google Suite and Microsoft Suite. Experience with team collaboration tools such as Slack and Zoom preferred.
- Estimated travel: 20% including offsites and events, customer meetings, expos.
REPORTS TO:
Director of Sales, Digital
COMPENSATION:
$120,000-$135,000 base salary + bonus
HOW WE WORK
We may be fully remote, but we’re anything but disconnected. OLIPOP has grown from a few passionate people around a table to a nationwide team, and we’ve done it without losing our collaborative spirit or sense of purpose.
Connection here is intentional. From cross-functional projects and IRL offsites to thoughtful Slack threads and spontaneous gifs, we make the effort to stay close, even across time zones. Sure, we move quickly, but we lead with trust, transparency, and a shared commitment to doing work that matters.
We value thoughtful debate. We give feedback with care and receive it with curiosity, knowing that real growth, both personal and collective, comes from listening as much as leading. Because at OLIPOP, it’s not just about getting things done. It’s about growing together, staying true to what matters, and building something with lasting impact.
WHAT WE VALUE
At OLIPOP, our values aren’t just posters on a wall. They shape how we show up: for each other, for our customers, and for the mission we’re chasing together.
- Mission Connectivity: Everything we do ladders up to our shared goal: supporting human health. Whether launching a new flavor or conducting clinical research, the mission stays front and center.
- Indomitable Spirit: When things get messy, we get inventive. We stay curious, adapt quickly, and find the path forward, most likely with a dedicated Slack thread and a beautifully overbuilt deck.
- Lead at Every Level: Leadership isn’t about titles, it’s about ownership. We speak up, follow through, and lift each other up. If you’ve got ideas and initiative, you’ve got influence.
- Courageous Humility: We’re confident in what we bring and curious about what we don’t know (yet). We give feedback with care, take it with grace, and know that real growth takes both.
WHAT WE’RE LOOKING FOR
Success at OLIPOP doesn’t come from checking boxes; it comes from living our values, staying curious, and finding energy in both the pace and the purpose. We’re building something big, and we’re looking for people who:
- Think big, move fast, and take thoughtful risks
- Thrive in a high-performance, feedback-rich environment
- Value real human connection and honest collaboration
- Are fired up by building something new, and making it better every day
Startup life at OLIPOP is equally fun and fast-paced. If you’re energized by a dynamic environment, eager to grow, and excited to help shape something meaningful from the inside out, OLIPOP is a one-of-a-kind ride.
We are proud to be an Equal Opportunity/Affirmative Action Employer. Olipop does not discriminate on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor. Applicants and employees are protected from discrimination under Federal law. For more information, please see EEO is the Law.
OLIPOP
Discover a new kind of soda made with plant fiber and prebiotics. Non-GMO, gluten-free, paleo, and vegan, with high fiber and 2-5g of sugar. Enjoy a variety of delicious, refreshing and classic flavors.
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