JobLeads
Digital PR & Content Marketing Manager - fully remote within Europe (m/f/d)
Job Summary
The Digital PR & Content Marketing Manager at JobLeads is responsible for creating data-driven PR campaigns, developing engaging content, and conducting outreach to media professionals worldwide. The role involves transforming extensive job market data into compelling narratives that enhance brand visibility, authority, and backlinks. Candidates should have at least 4 years of experience in digital PR, content marketing, or SEO, with strong communication skills and familiarity with analytics and outreach tools. The position offers a remote, collaborative environment with opportunities to influence brand recognition and SEO success through innovative storytelling and media engagement.
Required Skills
Benefits
Job Description
At JobLeads our mission is to enable jobseekers to land a better job faster. On this mission we are digitizing every aspect of career coaching to make it accessible and affordable to every jobseeker worldwide.
We are active in 40+ countries and our products reach over 4 million users monthly. We are a fully remote company with a positive, diverse, and supportive culture.
We look for people who are curious, inventive, analytical and work to be a little better every single day. We aim to be smart, humble, hardworking and, above all, collaborative.
The Team:
At JobLeads, our mission is to help jobseekers land a better job faster. We’re digitizing every aspect of career coaching to make it accessible and affordable for jobseekers worldwide. With a presence in 40+ countries and over 4 million monthly users, we’re proud to be a fully remote company with a positive, diverse, and supportive culture.
We value curiosity, creativity, analytical thinking, and continuous improvement. We strive to be smart, humble, hardworking, and—above all—collaborative.
Your Role:
As our Digital PR & Content Marketing Manager, you'll sit at the intersection of data storytelling, content strategy, and digital outreach. Your mission is to convert our rich job market data and customer insights into powerful narratives that earn media attention, build high-quality backlinks, and position JobLeads as a global authority in the career development space.
What You'll Be Doing:
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Create Data-Driven PR Campaigns
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Develop compelling, newsworthy stories from our database of 10+ million job listings and extensive customer insights
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Work closely with BI and data engineering teams to uncover angles and trends
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Use AI and analytics tools to discover timely, relevant story opportunities
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Lead Digital PR & Outreach
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Conduct strategic outreach to journalists, bloggers, and digital connectors in global markets
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Build and nurture relationships with media professionals and influencers
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Design and execute PR campaigns to drive backlinks and brand visibility
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Develop Content Strategy & Authority Assets
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Produce varied content formats (infographics, tools, research, trend reports) to enhance authority and linkability
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Align content calendars with seasonal trends, news cycles, and industry events
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Launch reactive PR campaigns based on emerging trends and headlines
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Optimize & Analyze Content Performance
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Ensure SEO alignment without compromising editorial quality
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Track media coverage, backlinks, domain authority, and organic traffic growth
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Conduct competitive analysis to maintain a cutting-edge strategy
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What You'll Need:
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4+ years of experience in digital PR, content marketing, or SEO
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Proven track record of securing high-quality media placements and backlinks
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Strong ability to translate complex data into engaging stories
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Excellent written and verbal English communication skills
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Experience with digital outreach platforms (e.g., HARO, PitchBox, BuzzStream)
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Experience collaborating with cross-functional teams (data, engineering, marketing)
Nice If You Have:
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Skills in data visualization and infographic creation
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Familiarity with AI tools for research, content ideation, and outreach
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Experience with analytics platforms like Google Analytics, SEMrush, or Ahrefs
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Basic understanding of SQL or similar query languages
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Previous success creating B2C content that resonated broadly
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A global perspective on media and content trends
What You Can Expect On Board:
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A mission-driven team dedicated to empowering job seekers worldwide
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Access to unique, large-scale datasets for limitless storytelling potential
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A collaborative, remote-first culture that supports your autonomy and growth
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A high-impact role where your work directly influences brand recognition and SEO success
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Flexible working conditions and an international, inclusive team
If you're passionate about crafting data-driven stories that build brand authority, earn media attention, and drive measurable results—we want to hear from you. Join us at JobLeads in transforming how job seekers find their next opportunity, one powerful narrative at a time.
Apply today and help shape the future of job search.
JobLeads
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