n8n
Head of Product Marketing (Remote East Coast)
Job Summary
This role involves leading the product marketing efforts for n8n, including defining messaging, positioning, and go-to-market strategies. The candidate will oversee product launches, user research, and community engagement while managing and expanding a team of product marketers and content creators. Emphasis is placed on crafting compelling narratives, supporting technical storytelling, and shaping the company's market positioning and category creation. The role requires extensive experience in technical B2B SaaS marketing, team leadership in fast-growth environments, and strong technical fluency with APIs and scripting.
Required Skills
Benefits
Job Description
n8n is a workflow automation platform that uniquely combines AI capabilities with business process automation. We give technical teams the flexibility of code with the speed of no-code, backed by a passionate community of builders. With 500+ integrations and fair-code principles, we're revolutionizing how businesses connect their systems and processes.
We were founded end of 2019 and currently:
🧑🤝🧑 We’re a diverse team of + 100 talented people 🚀 Our annual recurring revenue is growing 5x year-over-year
⭐️ With +93k GitHub stars, we are in the top 100 most popular projects of all time on Github
🍾 We’re Europe’s 25th fastest growing startup in 2024 according to Sifted
🌱 We now count a total of $58m in funding: we were Sequoia's first seed investment in Germany, and most recently secured our €35m Series B (February 2025 - led by Highland)
Atn8n, we're on a mission to democratize automation. With a thriving open-source community, rapidly growing enterprise adoption, and major momentum in the AI space, we’re scaling fast—and product marketing is at the center of it all.
We’re now looking for aHead of Product Marketing to lead our growing product marketing function and help shape how the world understands n8n. You’ll bring structure, depth, and leadership to a team of 3 PMMs (and growing), define how we launch products, communicate value, and scale our story across technical users, enterprise buyers, and the broader automation ecosystem.
Product marketing is a core pillar of how we connect our technology with users. As we expand into more sophisticated technical and enterprise use cases, we need a seasoned leader to:
Drive ourpositioning,messaging, andgo-to-market strategy
Ownproduct launches,user research, andadoption programs
Manage and grow a high-performing team of product marketers and developer content creators
Bring structure to an area that's full of potential, but underleveraged today
MISSION
🧭 Shape our narrative:Define and evolve n8n’s positioning across community users, technical builders, and enterprise buyers—ensuring consistency and clarity at every touchpoint.
🧪 Balance the message:Craft a tone that’s both accessible and credible—community-friendly, technically sharp, and enterprise-ready.
🚀 Lead seamless launches:Own the end-to-end product release workflow—from planning to execution—turning features into high-impact stories.
🗓️ Align with DevRel:Build and maintain a DevRel-focused content calendar that scales technical storytelling and supports community engagement.
🎨 Elevate visuals:Oversee motion design, product visuals, and documentation to bring product benefits to life across channels.
🏗️ Set the stage for category creation:Lay the groundwork for n8n to define or lead a new category that reflects our full potential—beyond automation.
👥 Build and lead the team: Hire, mentor, and grow a world-class team across product marketing, DevRel, and technical content.
In the first 3 months, you’ll...
Launch first positioning experiments and test early messaging shifts
Ship a high-impact website messaging update
Deliver a clear roadmap for product marketing and technical storytelling
By 6 months, you’ll...
Increase team productivity with clearer workflows and distributed ownership
Lead a major messaging and category creation initiative
Collaborate on large-scale brand and go-to-market campaigns
By 12 months, you’ll...
Own a repeatable launch process, supporting 4+ major releases annually
Scale a high-functioning team across community, enterprise, and product releases
Position n8n as a market leader in the automation and AI space
Drive industry visibility through analysts, dev content, and thought leadership
REQUIREMENTS
Must-haves:
5–7+ years in product marketing, DevRel, or technical marketing leadership
3–5+ years working with technical audiences in B2B SaaS (>$10M ARR)
Over 2 years of managing a marketing team in a hypergrowth context
Hands-on experience withproduct-led andenterprise go-to-market models
Strong technical fluency (APIs, webhooks, scripting) — not just buzzwords
Proven success launching technical products across multiple channels and teams
Track record of building and scaling product marketing orgs from early to growth stages
Strong storytelling instincts — you know how to craft narratives that stick
A strategic mind paired with a bias for action — you can zoom out and ship
Comfort working autonomously in a fast-moving startup environment
Based inEurope or on theEast Coast of North America
🌟 Bonus points if you…
Have worked closely withDeveloper Relations andcontent marketing teams
Bring experience from companies movingup-market or defining new categories
Know how to balancequalitative intuition withdata-driven measurement
Have built strong brand visibility throughanalyst relations,community content, ortechnical launches
WHY JOIN NOW?
Shape and lead the foundation of a strategic function at a pivotal growth stage
Build and scale a product marketing division from the ground up
Work on a product beloved by developers, used by enterprises, and relevant in the age of AI
Partner with passionate product, marketing, and community teams
Influence how one of the most flexible, open, and powerful automation tools is perceived around the world
n8n is an equal opportunity employer and does not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, gender identity, age, marital status, veteran status, or disability status.
We can sponsor visas to Germany; for any other country, you need to have existing right to work.
Our company language is English.
You care about diversity and inclusion? We do too! Check out ourDiversity, Inclusion and Belonging initiatives at n8n (https://www.notion.so/n8n/Diversity-inclusion-and-belonging-n8n-c1bec2fff536422d868b1a438d990e35).
Location disclaimer: If you see multiple job postings for the same role, it is most likely because we're hiring remotely for this role and posting in different locations to make sure every potential candidate can see the role. Please apply to the location you're the most likely to work from in the future.
Benefits
Competitive compensation 💸 – We offer fair and attractive pay.
Ownership 💪 – Our core value is to “empower others,” and we mean it—you’ll get a slice of n8n with equity.
Work/life balance 🏖️ – We work hard but ensure you have time to recharge:
Europe: 30 days of vacation, plus public holidays wherever you are.
US: 15 vacation days, 8 sick days, plus public holidays wherever you are.
Health & wellness 🩺 –
Europe: We provide benefits according to local country norms.*
US: Comprehensive medical (PPO 1200), dental, and vision plans.
Future planning 💰 –
Europe: We provide pension contributions according to local country norms.*
US: 401(k) retirement plan.
Financial security 🛡️ –
Europe: We provide benefits according to local country norms.*
US: Short-term & long-term disability insurance, life & AD&D coverage, and additional hospital coverage.
Career growth 📈 – We hire rising stars who grow with us! You’ll get €1K (or equivalent) per year to spend on courses, books, events, or coaching to level up your skills.
A passionate team 🤩 – We love our product, and we prove it with regular hackathons where we see who can build the coolest thing with it!
Remote-first 🌏 – Our team works remotely across Europe, with regular off-sites for team bonding. Some roles, like sales in the US, are hybrid—please check the job description.
Giving back 🤝 – We're big fans of open source, and you'll get $100 per month to support projects you care about.
Transparency 🙏 – We all know what everyone’s working on, how the company is doing—the whole shebang.
An ambitious but kind culture 😍 – People love working here—our eNPS for 2024 is 94!
* Country-specific details are provided in your contract.
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n8n
Secure and AI-native workflow automation tool for technical people. Insert code when you need it. Full source code and self-host available. Try it now.
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