Manager of Traffic & Production

Purpose of the Position:

The Manager of Marketing Traffic and Production ensures the timely and successful execution of creative projects by coordinating with cross-functional marketing teams. This role directs project schedules, resources, and communication to meet stakeholders' objectives, and delivers high-quality marketing initiatives.

What You’ll Do:

1. Oversee Creative Projects: Manage all aspects of creative projects from initiation to completion, ensuring they align with the institution's goals and objectives.
2. Coordinate Cross-Functional Teams: Collaborate with designers, writers, video producers, marketing directors, and other team members to ensure cohesive project execution.
3. Manage Project Schedules: Develop and maintain detailed project schedules, ensuring timely delivery of all marketing initiatives. Prioritize projects based on critical impact on the business needs.
4. Resource Allocation: Allocate and deploy resources effectively to meet project demands and optimize team productivity.
5. Track Progress: Monitor project progress, identify potential issues, implement solutions to keep projects on track and to avert or mitigate project risks.
6. Stakeholder Communication: Maintain clear and consistent communication with project leads and stakeholders to ensure alignment and satisfaction.
7. Quality Assurance: Ensure all creative outputs meet high-quality standards and adhere to brand guidelines.
8. Budget Management: Oversee project budgets, ensuring efficient use of funds and adherence to financial constraints.
9. Process Improvement: Continuously evaluate and improve project management processes to enhance efficiency and effectiveness.
10. Reporting and Analysis: Generate regular reports on project status, performance metrics, and outcomes to inform strategic decision-making.
11. Perform other duties as assigned.

Career Level Expectations:

• Senior role that applies advanced knowledge of job area (typically obtained through post-secondary education and work experience).
• Manages projects/processes, works independently with limited supervision.
• Coaches and reviews the work of proficient and entry-level professionals.
• Handles difficult and complex problems.
• Desire for growth and professional development.

Required Skills/Experience:

• Bachelor’s degree with a focus in marketing, communications, or equivalent experience.
• 3+ years creative production and traffic experience with internal creative team or agency.
• Knowledge and experience with Monday.com or other project management software platforms.
• Ability to professionally communicate fluently in verbal and written English.
• Ability to support a diverse and inclusive work environment.
• Computer literacy/basic computer skills to effectively navigate and utilize the technology required for the role.

Preferred Requirements:

• B2B Production and traffic experience.
• Proficient in MS Office (Word, Excel, PowerPoint) and other business tools such as Microsoft Teams, Ziflow and Bynder (DAM).
• Vendor relationship management – freelance and agency.
• Experience with the healthcare education industry.

Compliance:

• Demonstrate knowledge of, and carefully follow all applicable state laws and rules, federal and state compliance requirements and regulations including those prescribed by the U.S. Department of Education, accrediting agencies, state regulations and internal policies and procedures.
• Effectively communicate compliance requirements to other staff as appropriate and quickly escalate any compliance concerns to the Compliance department.

Work Environment/Physical Demands:

• This is a full-time remote position.
• Home office set up, quiet place to work, and ability to hard wire into high-speed internet connection.
• May require setup of computer equipment; accommodation consideration available upon request.
• Flexibility to work evenings and weekends, as needed.