Twilio
Marketing Operations Manager
Job Summary
The role involves managing and executing marketing campaigns across multiple platforms, ensuring alignment and optimization. The candidate will collaborate with stakeholders, utilize project management tools like Jira, and leverage marketing automation platforms such as Marketo. Strong organizational skills, proficiency in campaign asset creation, and effective communication are essential. The position is remote, based in the UK, with occasional travel for in-person meetings.
Required Skills
Benefits
Job Description
Who we are
At Twilio, we’re shaping the future of communications, all from the comfort of our homes. We deliver innovative solutions to hundreds of thousands of businesses and empower millions of developers worldwide to craft personalized customer experiences.
Our dedication to remote-first work, and strong culture of connection and global inclusion means that no matter your location, you’re part of a vibrant team with diverse experiences making a global impact each day. As we continue to revolutionize how the world interacts, we’re acquiring new skills and experiences that make work feel truly rewarding. Your career at Twilio is in your hands.
About the job
We are seeking a detail-oriented and strategic Marketing Operations Manager to oversee the planning, execution, and optimization of campaign operations. Reporting to the Manager, Marketing Campaign Operations, this role will be the operational backbone of our campaign initiatives.
Responsibilities
In this role, you’ll:
- Collaborate with stakeholders to develop campaign strategies, timelines, and objectives
- Build, test and execute marketing campaigns across various platforms
- Prioritize, track and document campaign request updates via project management software (Jira)
- Optimize internal processes to improve efficiency and reduce bottlenecks
- Resolve roadblocks and issues as needed to meet campaign goals
- Identify and recommend improvements based on campaign performance insights
Qualifications
Not all applicants will have skills that match a job description exactly. Twilio values diverse experiences in other industries, and we encourage everyone who meets the required qualifications to apply. While having “desired” qualifications make for a strong candidate, we encourage applicants with alternative experiences to also apply. If your career is just starting or hasn't followed a traditional path, don't let that stop you from considering Twilio. We are always looking for people who will bring something new to the table!
Required:
- Bachelor's degree in Marketing, Business, Communications, or a related field
- 3-5 years of experience in campaign operations, marketing operations, or project management
- Experience building automated and complex campaign programs from inception to completion (e.g., lead nurtures, customer lifecycle nurtures, audience segmentation, workflow automations)
- Strong competency in marketing automation (Marketo preferred)
- Proven ability to manage multiple projects simultaneously in a fast paced environment
Desired:
- Excellent written and verbal communication skills
- Relevant certifications such as Marketo Certified Expert
- Proficiency with project management tools (e.g., Jira, Airtable, Asana)
Location
This role will be remote and based in the United Kingdom.
Travel
We prioritize connection and opportunities to build relationships with our customers and each other. For this role, you may be required to travel occasionally to participate in project or team in-person meetings.
See yourself at Twilio
Join the team as Twilio’s next Marketing Operations Specialist.
About the job
We’re looking for a highly organized and detail-oriented Marketing Operations Specialist to build global marketing campaigns. Reporting to the Manager, Marketing Campaign Operations, this role will be the operational backbone of our campaign initiatives.
Responsibilities
In this role, you’ll:
- Build, test, and execute marketing campaigns with precision across multiple platforms
- Leverage project management software to track and document campaign request updates
- Collaborate closely with marketing teams to ensure campaign alignment and consistency
- Assist internal teams with campaign-related questions and issues in real time
- Provide campaign analysis and recommendations for campaign optimization
Qualifications
Not all applicants will have skills that match a job description exactly. Twilio values diverse experiences in other industries, and we encourage everyone who meets the required qualifications to apply. While having “desired” qualifications make for a strong candidate, we encourage applicants with alternative experiences to also apply. If your career is just starting or hasn't followed a traditional path, don't let that stop you from considering Twilio. We are always looking for people who will bring something new to the table!
Required:
- Bachelor's degree in Marketing, Business, Communications, or a related field
- 2+ years of experience in campaign operations, marketing operations, or project management
- Experience building campaign assets and programs from inception to completion (e.g., emails, landing pages/forms, list imports, webinars)
- Strong competency in marketing automation (Marketo preferred)
- Ability to balance multiple priorities in a fast-paced environment
Desired:
- Excellent written and verbal communication skills
- Relevant certifications such as Marketo Certified Expert
- Familiarity with project management tools (e.g., Jira, Airtable, Asana)
Location
This role will be remote and based in the United Kingdom.
Travel
We prioritize connection and opportunities to build relationships with our customers and each other. For this role, you may be required to travel occasionally to participate in project or team in-person meetings.
What We Offer
There are many benefits to working at Twilio, including, in addition to competitive pay, things like generous time-off, ample parental and wellness leave, healthcare, a retirement savings program, and much more. Offerings vary by location.
Twilio thinks big. Do you?
We like to solve problems, take initiative, pitch in when needed, and are always up for trying new things. That's why we seek out colleagues who embody our values — something we call Twilio Magic. Additionally, we empower employees to build positive change in their communities by supporting their volunteering and donation efforts.
So, if you're ready to unleash your full potential, do your best work, and be the best version of yourself, apply now! If this role isn't what you're looking for, please consider other open positions.
Twilio is proud to be an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Additionally, Twilio participates in the E-Verify program in certain locations, as required by law.
Twilio is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at [email protected].
Twilio
Connect with customers on their preferred channels—anywhere in the world. Quickly integrate powerful communication APIs to start building solutions for SMS and WhatsApp messaging, voice, and email.
See more jobsSafe Remote Job Search Tips
Verify Employer Thoroughly
Research the company's identity thoroughly before applying. Check for a professional website with contacts, active social media, and LinkedIn profiles. Verify details across platforms and look for reviews on Glassdoor or Trustpilot to confirm legitimacy.
Never Pay to Get a Job
Legitimate employers never require payment for applications, training, background checks, or equipment. Always reject upfront payment requests or demands for bank details, even if they claim it's for purchasing necessary work gear on your behalf.
Safeguard Your Personal Information
Protect sensitive data like SSN, bank details, or ID copies. Share this only after accepting a formal, written job offer. Ensure it's submitted via a secure company system or portal, never through insecure channels like standard email attachments.
Scrutinize Communication & Interviews
Watch for communication red flags: poor grammar, generic emails (@gmail), vague details, or undue pressure. Be highly suspicious of interviews held only via text or chat apps; legitimate companies typically use video or phone calls.
Beware of Unrealistic Offers
If an offer's salary or benefits seem unrealistically high for the work involved, be cautious. Research standard pay for similar roles. Offers that appear 'too good to be true' are often scams designed to lure you into providing information or payment.
Insist on a Formal Contract
Always secure and review a formal, written job offer or employment contract before starting work or sharing final personal details. Ensure it clearly defines your role, compensation, key terms, and conditions to avoid misunderstandings or scams.