FlexHired LogoFlexHired
Logo of Newsela

Newsela

Sales Manager, K12 (Mid-Market & Enterprise)

Job Summary

This role involves leading and managing a sales team focused on the K12 education market, with responsibilities including pipeline management, forecasting, and coaching using structured sales methodologies like MEDDPICC. The candidate should have extensive experience in K12 sales, sales leadership, and enterprise account management, along with excellent communication and analytical skills. The position emphasizes fostering a positive, high-performance culture and collaborating cross-functionally to drive strategic growth. Newsela offers a comprehensive benefits package, remote work flexibility, and opportunities for professional development.

Required Skills

Communication Skills
Presentation Skills
Data Analysis
Negotiation
Forecasting
Pipeline Management
Analytical Skills
Cross-functional Collaboration
SaaS Sales
Leadership
Procurement Processes
Territory Planning
Coaching
Performance Management
Sales Management
Sales Methodologies
CRM (Customer Relationship Management)
Market Feedback
K12 Education Sales
Deal Coaching
Recruitment & Onboarding
EdTech Industry Knowledge

Benefits

Work from Home
Flexible PTO
Professional Development
Sabbatical Leave
Health & Wellness
DEIB Programs
Learning & Development programs
Discounts and Resources
Inclusive Experiences
Supporting Families

Job Description

The Role:

We are seeking an experienced and dynamic Sales Manager to lead and inspire a team of Mid-Market and Enterprise Account Executives focused on the K12 education market. The ideal candidate will be a results-oriented leader with a proven track record of exceeding sales targets, building high-performing teams, and driving strategic growth within complex sales cycles. This role requires a deep understanding of the K12 landscape, exceptional coaching abilities, and a commitment to fostering a positive, people-first sales culture.

Why you'll love this role:

  • Achieve Sales Goals: Consistently meet or exceed monthly and quarterly team sales revenue targets.
  • Pipeline Generation & Management: Drive the team to proactively build and maintain a robust sales pipeline, ensuring a minimum of 2.5x pipeline to quota coverage at all times.
  • Strategic Deal Coaching: Conduct regular pipeline reviews and provide in-depth coaching to the team through deal reviews, leveraging methodologies like MEDDPICC and insights from sales enablement tools such as Gong.
  • Accurate Forecasting: Deliver precise and reliable monthly and quarterly team sales forecasts.
  • Cultivate a High-Performance Culture: Maintain and champion a positive, "people-first" culture that motivates and empowers the team to perform at their highest capabilities, celebrating successes and replicating best practices across the team.
  • Continuous Sales Coaching: Continually coach and develop the sales team on advanced sales methodologies, prospecting skills, negotiation tactics, and effective presentation techniques tailored to the K12 market.
  • Performance Management: Consistently manage individual and team performance on a weekly, monthly, and quarterly basis, providing constructive feedback and implementing performance improvement or gap-to-goal plans when necessary.
  • Cross-Functional Collaboration: Coordinate and collaborate effectively with cross-functional leaders and teams (including SDR, CSM, Field Marketing, People/HR, Product, Finance, Enablement, and Operations teams) to support overall sales priorities and functions.
  • Territory Planning & Strategy: Guide reps in developing and executing comprehensive territory plans to maximize market penetration and achieve sales objectives within their assigned territory regions.
  • Recruitment & Onboarding: Actively participate in the recruitment, interviewing, and onboarding of new sales talent to expand and strengthen the team.
  • Market Feedback: Serve as a conduit for market and customer feedback to product and marketing teams to inform future product development and go-to-market strategies.
  • CRM Management: Ensure consistent and accurate usage of CRM (e.g., Salesforce) for pipeline management, forecasting, and activity tracking.

Why you're a great fit:

  • K12 Market Expertise: Minimum of 5+ years of direct sales experience within the K12 education market.
  • Sales Leadership Experience: Minimum of 2+ years of experience leading a sales team, with a proven track record of managing teams to a collective quota of $5M+ annually.
  • Enterprise Sales Experience: Minimum of 4+ years of experience selling and/or leading teams to sell into large Enterprise accounts (e.g., school districts with 20,000+ students or complex state-level deals).
  • Sales Methodology Proficiency: Demonstrated proficiency in sales methodologies such as MEDDPICC, Challenger Sale, or similar structured approaches.
  • Leadership & Coaching Skills: Exceptional leadership, coaching, and mentoring abilities, with a passion for developing sales professionals.
  • Communication Skills: Superior verbal and written communication, presentation, and interpersonal skills.
  • Analytical & Forecasting Skills: Strong analytical skills with the ability to interpret sales data, forecast accurately, and make data-driven decisions.
  • CRM Proficiency: Proficient in using CRM software (e.g., Salesforce) and other sales enablement tools (e.g., Gong, Salesloft).
  • Procurement Knowledge: Understanding of K12 procurement processes, funding cycles, and decision-making structures.
  • Education: Bachelor's degree in Business, Education, or a related field; or equivalent practical experience.
  • Preferred Qualifications
    • Experience selling SaaS solutions into the K12 market.
    • Proven ability to navigate complex sales cycles with multiple stakeholders.
    • Familiarity with EdTech industry trends and competitive landscape.
    • Experience working in a fast-paced, high-growth environment.

Compensation:

  • Base salary: $130,000
  • On-target commission (OTC): $100,000
  • On-target earnings (OTE): $230,000

Why you’ll love working at Newsela:

  • Health & Wellness: Comprehensive medical benefits with employer contribution to premiums and to HSA accounts. Additional benefits such as pet insurance, free access to the Calm app, and more to help you stay healthy: mind, body, and soul.
  • Work From Home: We are a fully remote company. We provide a monthly tech stipend to support your WFH needs!
  • Supporting ALL Families: Inclusive benefits to support you and your family, including parental leave, fertility support, adoption, and more!
  • Financial Wellbeing: Invest in your future with our 401(k) plan, which includes a employer match to help you build long-term financial security.
  • Time Off: Flexible PTO plus 10 company holidays plus winter break (Dec 24th - Jan 1st), and Sabbatical Leave offered at tenure.
  • Professional Development: Newsela offers an annual learning and development allowance to employees to attend external training sessions, classes, workshops, conferences, and educational materials to foster professional growth within their current role and career aspirations at Newsela.
  • Make A Difference: No matter your role or department, the work you do each day helps share the future of education and improves the lives of students and teachers.

About Newsela:

Newsela takes authentic, real world content from trusted sources and makes it instruction ready for K-12 classrooms. Each text is published at five reading levels, so content is accessible to every learner. Today, over 3.3 million teachers and 40 million students have registered with Newsela for content that's personalized to student interests, accessible to everyone, aligned to instructional standards, and attached to activities and reporting that hold teachers accountable for instruction and students accountable for their work. With over 15,000 texts on our platform and multiple new texts published every day across 20+ genres, Newsela enables educators to go deep on any subject they choose.

#LI-Remote

Interested in this job?

Applications are no longer being accepted for this job.

Logo of Newsela

Newsela

Content Aligned To National & State Standard, Flexible To Support Relevant Curriculum. Find the Perfect Piece Of Content For Lessons. Go beyond the book.

See more jobs
Date PostedJune 27th, 2025
Job TypeFull Time
LocationRemote
SalaryCompetitive rates
Application DeadlineExpired
Exciting fully remote opportunity for a Sales Manager, K12 (Mid-Market & Enterprise) at Newsela. Offering competitive salary (full time). Explore more remote jobs on FlexHired!

Safe Remote Job Search Tips

Verify Employer Thoroughly

Research the company's identity thoroughly before applying. Check for a professional website with contacts, active social media, and LinkedIn profiles. Verify details across platforms and look for reviews on Glassdoor or Trustpilot to confirm legitimacy.

Never Pay to Get a Job

Legitimate employers never require payment for applications, training, background checks, or equipment. Always reject upfront payment requests or demands for bank details, even if they claim it's for purchasing necessary work gear on your behalf.

Safeguard Your Personal Information

Protect sensitive data like SSN, bank details, or ID copies. Share this only after accepting a formal, written job offer. Ensure it's submitted via a secure company system or portal, never through insecure channels like standard email attachments.

Scrutinize Communication & Interviews

Watch for communication red flags: poor grammar, generic emails (@gmail), vague details, or undue pressure. Be highly suspicious of interviews held only via text or chat apps; legitimate companies typically use video or phone calls.

Beware of Unrealistic Offers

If an offer's salary or benefits seem unrealistically high for the work involved, be cautious. Research standard pay for similar roles. Offers that appear 'too good to be true' are often scams designed to lure you into providing information or payment.

Insist on a Formal Contract

Always secure and review a formal, written job offer or employment contract before starting work or sharing final personal details. Ensure it clearly defines your role, compensation, key terms, and conditions to avoid misunderstandings or scams.

Subscribe Newsletter

Never miss a remote job opportunity. Subscribe to our newsletter today and receive exclusive job alerts, career advice, and industry insights delivered straight to your inbox.