Roo
Business Development Manager
Job Summary
The Business Development Manager role focuses on driving market growth for Roo's veterinary relief platform through strategic planning, user onboarding, and relationship management. Candidates should have over 3 years of sales or business development experience, excellent communication skills, and the ability to build relationships with veterinary professionals and partners. The position involves creating sales plans, engaging with users, and supporting team objectives while working remotely within the Mid-Atlantic region. The role emphasizes adaptability, proactive problem-solving, and a customer-centric approach to help expand Roo's presence and impact in the animal healthcare industry.
Required Skills
Benefits
Job Description
About the Role
As Roo continues to grow and evolve as the leading veterinary relief platform, we are looking to add an ambitious Business Development Manager to drive market expansion and operational excellence. The BDM will identify new acquisition opportunities, support strategic initiatives, and develop sales tactics to enhance market growth and stability. Acting as an advisor, leader, and technical expert, the BDM will collaborate across functions to foster accountability, optimize performance, and align with Roo’s goals
This role operates remotely, with occasional travel for in-person events to support relationship-building efforts and market engagement. As a fast-paced startup, this role requires adaptability to change, a proactive approach to challenges, and a positive attitude to thrive in a dynamic environment.
Your Responsibilities
Strategic Plan and Execution
- Develop and execute strategic plans for new user growth within your territory.
- Create and maintain a detailed business plan, updated regularly to reflect progress, changes, and new strategies.
- Collaborate with peers and leadership to refine and adapt strategies to meet performance objectives.
User Engagement & Onboarding
- Attract and onboard new veterinarians to the Roo platform through proactive outreach and development activities.
- Ensure all onboarding documentation is complete and accurate, including key information in the onboarding playbook.
- Support new user shift fulfillment, guiding them through booking and completing their initial shifts using the platform
- Re-engage past users to the platform who have not requested or completed a shift on the platform for at least 180 days.
- Efficiently manage sales pipeline to move prospective Roo users to acquired customer status.
Relationship Management
- Lead and coordinate user recruitment events in partnership with marketing team (continuing education events, lunches, dinners, happy hours, etc).
- Ensure user engagement and satisfaction on the Roo platform, working cross-functionally to proactively address challenges or resolve user issues.
- Act as an expert on Roo’s platform, providing targeted guidance to Roo users as needed to drive engagement.
Reporting & Metrics
- Create quarterly sales plans aligned with functional and company level objectives, and track relevant metrics internally to own progress and react accordingly
- Regularly track and share market insights with regional and senior leadership
Communication, Excellence & Growth
- Actively contribute to team discussions, sharing best practices and successes.
- Collaborate effectively within cross-functional squads, ensuring alignment with squad-level OKRs and objectives, and holding yourself accountable for contributions to shared goals.
- Strive to exceed targets through proactive, innovative, and solution-oriented efforts.
- Bring your best self to every task and interaction, aiming for standout quality in your work.
About You
- 3+ years successful field/remote sales experience; Veterinary healthcare or start up experience a plus
- Bachelor's degree in related field preferred (Business/Sales)
- Demonstrated success in prospecting, pre-call planning, and deal closure.
- Self-starter mindset with strong individual motivation and a positive, can-do attitude to tackle challenges and drive results independently.
- Proven ability to solve problems using analysis of data.
- Excellent interpersonal, communication, and team-oriented sales skills.
- Ability to build relationships, persuade and influence, with compassion.
- Proficient with Google modalities, CMS (e.g., Hubspot), quick learner of new technologies.
- Strong, influential verbal and written communication skills
- Professional maturity, adaptability to varied environments.
- Ability to execute sales strategies while maintaining flexibility in a fast-paced setting.
- Strong logical reasoning skills and passion for results.
- Ability to train peers on sales processes and use collateral and assets effectively.
- Impeccable time management skills, and ability manage daily and weekly schedule to adapt to changing priorities self-sufficiently
- Willing to travel when needed for in-person events, including occasional overnight
- Located within or near the Mid-Atlantic corridor (DC, Baltimore, VA Beach, Richmond) or able to operate successfully in those markets.
Since this role will be covering the mid atlantic region you must be based on an East Coast timezone. The base compensation range is $85,000 - $120,000 depending on exact location.
- Accelerated growth & learning potential.
- Stipends for home office setup, continuing education, and monthly wellness.
- Comprehensive health benefits to fit your needs with base medical plan covered at 100% with optional premium buy up plans.
- 401K
- Unlimited Paid Time Off.
- Paid Maternity/Paternity and reproductive care leave.
- Gifts on your birthday & anniversary.
- Opportunity for domestic travel, including for regional team building events.
Roo
Roo is the #1 veterinary relief platform connecting the largest network of veterinarians and technicians with hospitals for freelance relief jobs.
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